The Magic Alpha-belt

Making 'Letter Sounds' and 'Phonics' fun for everyone

A playful, story-led journey through phonics, packed with adventure, sound, and discovery across seven structured learning stages.

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Born From One Parent’s Quest to Make Phonics Click

It all started with a sketch of a cat, a five-year-old struggling to learn the alphabet, and an idea to hide letters inside pictures, like “Where’s Wally” for phonics.

That spark turned into the first “Alpha-Pics”, helping children connect letters with sounds through play.

Today, that same spark powers the Magic Alpha-Belt: a joyful, structured system of stories, tools, and multisensory learning for home and school.

Phonics That Grow With Every Child

Alpha-pics

Illustrations with hidden letters that help children connect sounds to shapes.

Adventure Storybooks

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Follow Danny, Lottie, and friends on real-world adventures filled with “letter sound” spotting fun.

Phonicano Audio tools

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Interactive soundboards that children press to hear phonemes and build words – like a phonics piano!

Flashcards + Activity Books and Posters

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To reinforce reading through play, repetition, and multisensory learning.

A Structured Journey,
Designed for Progress

The Magic Alpha‑Belt is built around the 7E Learning Stages; a step‑by‑step phonics path designed for children aged 3 to 6+. It supports early readers at home, in nursery, and at school through a flexible, multisensory approach. Each stage builds on the last, helping children move from first sounds to confident, independent reading.

Explore
+ 3

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Discover sounds and letter shapes

Engage
+ 3

Playful early phonics awareness

Enhance
+ 4

Start building simple words

Evolve
+ 4

 Confident writing and blending

Expand
+ 5

Master the 44 phonic sounds

Empower
+ 5

Learn alternative spellings

Enlighten
+ 6

From decodable to free reading

Phonics That Grow With Every Child

Parents and Home Learners

Simple, structured tools to support reading at home, even if phonics feels unfamiliar.

Primary School Teachers

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SSP-aligned activities and multisensory tools to complement your phonics programme.

Nurseries and Early Years

Engaging resources to support EYFS goals through sound, story, and play.

Built With Care. Backed by Research. Loved by Learners

  • Complements 14 of the DfE’s 16 SSP validation criteria
  • Fully multisensory: visual, auditory, and tactile learning
  • Designed by a parent, tested with real families and educators
  • Aligned with EYFS and primary classroom goals
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Start Your Phonics Journey Today

Explore the stages, discover the stories, and find the right tools for your learner.